Crisp & Green is a fast-casual restaurant chain that focuses on healthy, delicious, and convenient food. As part of their in-house marketing team, Becca helped bring the brand to life across digital, print, and in-store touchpoints. She led the design and execution of seasonal campaigns, new market launches, and weekly email marketing. Her work included everything from directing lifestyle and food photo shoots to designing digital menu boards, drive-thru signage, murals, and billboards. Becca also supported social media through custom illustrations, animations, and photography, and collaborated on video production, swag design, and campaign strategy—ensuring every brand moment felt fresh, cohesive, and on-message.